Skroove is the Groovy Snow & Skate Company. Whether your skateboarding, golfing, tearing up the slopes, braving the icy waters to surf the great lakes, or just enjoying a cold one with friends, we’re the clothes you wear when you’re doing what makes you Happy.

Choose Happy

SKROOVE ORIGINS…

Brothers Kenny and Tyler Lenzi founded Skroove as first and third year college students in November of 2013. Starting as a brand of clothes with a mission to spread happiness; Skroove began to produce lifestyle content around the brand's daily activities with the video series "60 Seconds of Skroove," which was published for 1,001 days straight. Skroove also produced 45 podcast episodes titled "What's Your Skroove," (interviewing artists, athletes, creators, and musicians) a daily vlog "SkrooveTube," (running for 250 episodes) a 30 minute short adventure film "12 Degree's & Dark Skies," 60 issues of its weekly “Digital Zine,” and a random assortment of other short video and photo projects in between.

With a passion for documenting experiences and all things board sports, Skroove has continued to evolve throughout the years with the same strong mantra powering the brand, CHOOSE HAPPY. Our aim is to inspire, enable, collaborate and create. - Stay Skroovy